Decrease Drop-offs by Targeted Discounts & Perks
One of the surprising results of engaging with other brands is that it allows companies to offer and create new, unpredictable, and meaningful perks in order to attract users. It also helps us to not...
View ArticleBecoming a Data Scientist – What you need to know! (Part II)
Globant’s Data Scientists The Data Science practice at Globant is one of the youngest in the company, and it has experienced steady growth from its beginnings about three years ago. Globant’s data...
View ArticleDigital Analytics to Boost Your Digital Transformation
At Globant, we support and implement world-class Digital Analytics solutions. We develop an analysis of qualitative and quantitative data from your business to improve customer engagement and the...
View ArticleData Driven Companies: Skills, Tools and Culture
By Ana Maloberti, Data Architect @ Big Data Studio It has been said many times that data is the new oil. However, it is not something you have to dig deep to get, it flows naturally as a result of any...
View ArticleThe Content Dilemma: The balance of collecting people’s data
Data, hyper-personalization, and value generation: Insights from the most recent Netflix documentary Bowling in Columbine. Super Size Me. An Inconvenient Truth. Every now and then a new revealing...
View ArticleData-driven marketing in “the new world”
The current landscape that businesses find themselves in demands that companies go back to the drawing board and rehash their marketing strategy, brand messaging and manage their brand image to address...
View ArticleWhy Big Data is more than just Hadoop by Pentaho (Spanish webinar)
This seminar explores how to work with Big Data is more than just Hadoop. In order to make quick and easy analysis of large data, most of the companies that have adopted Hadoop are resorting to some...
View ArticleData and Information Visualization
Contributed by: Ramakant Gawande (Lead UX Designer, Clarice Technologies) Ramakant is a user experience (UX) designer specializing in interaction design (IxD), interested in human–computer interaction...
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